Japanese / English
24th August 24, 2006
For immediate release
" EXPO BLK "
OHYA spring/summer 2007
Installation and fashion show
OHYA JAM Co., Ltd. (CEO: Shuji Tada) will hold an event titled EXPO BLK: exhibition (open to public / free of charge)
and catwalk show (press/invitees only) of OHYA spring/summer 2007 on September 8th, 2006 in Tokyo, Japan.
On display there will be new collections of 4 various lines as follows.
1) ICHIZAWA SHINZABURO HANPU meets OHYA
(Collaboration with ICHIZAWA SHINZABURO HANPU)
2) ONITSUKA TIGER plus OHYA / OHYA plus ONITSUKA TIGER
(Collaboration with ONITSUKA TIGER, ASICS)
3) ASTROBOY BY OHYA
(Collaboration with Astroboy -copyright: Tezuka Production)
4) OHYA (signature line)
Normally fashion events held in the Japan Fashion Week
http://www.jfw.jp/collection/profile.html
are open to press and invitees, yet OHYA spring/summer 2007 will be presented also toward the general public for a wider audience.
- TITLE -
EXPO BLK Spring/Summer 2007 OHYA Collection
- CONTENTS -
Exhibition (open to general public/free of charge)
Fashion show (press / invitees only)
- TIME / DATE -
1) Exhibition: 10:00-20:00 Friday, September 8th, 2006 (open to public)
2) Fashion show: 21:00-21:30 Friday, September 8th, 2006 (press/invitees)
3） Party: 21:30-22:30 Friday, September 8th, 2006 (press/invitees)
- VENUE -
Galleria, ground floor (1F) of Tokyo Building (TOKIA)
http://www.tokia.net/
- ADDRESS -
2-7-3 Marunouchi Chiyoda-ku Tokyo 100-0005 Japan
(1 minute walk from Marunouchi-Minami Exit of JR Tokyo Station/ next building of the Tokyo Central Post Office)
- ORGANIZER -
Ohya Jam Co., Ltd.
CONTENTS OF EXHIBITION (open to public):
1) ICHIZAWA SHINZABURO HANPU meets OHYA
2) ONITSUKA TIGER plus OHYA / OHYA plus ONITSUKA TIGER Spring/Summer 2007
3) ASTROBOY BY OHYA Spring/Summer 2007
4) OHYA Spring/Summer 2007
CONTENTS OF FASHION SHOW: OHYA Spring/Summer 2007
---------- INFORMATION OF EACH BRAND ----------
" 10x12 Creatures "
ICHIZAWA SHINZABURO HANPU meets OHYA is the collaboration line of limited edition bags (120 in total) created by 2 parties:
Ichizawa Shinzaburo Hanpu Co., Ltd. http://www.ichizawashinzaburohanpu.co.jp/and OHYA.
Ichizawa Shinzaburo Hanpu, a well-known company for creating excellent-quality bags which are durable with inheritance of
the bag-making tradition lasting for approximately 150 years in Kyoto since 1850’s, believes in the philosophy of ‘timeless creation’, that is to say,
providing products with eternal value rather than changing / creating products that can last for a long time without the influence of time or trends.
Hiroaki Ohya, who has been constantly in sympathy with the unshakable faith of timeless creation,
proposed the collaboration to Ichizawa Shinzaburo Hanpu and the release of this joint creation is realized.
The DJ record bags are made with black canvas materials with the motif of 10 various eternal creatures (unchanging and everlasting as they are imaginary)
such as Pan/Faunus, unicorn, dragon, mermaid, phoenix, fairy, and so on, each of which is embroidered in
12 various coloured-threads. Each bag is different and marked with serial number.
" Onitsuka Rebirth "
The Japanese sports fashion brand with a total collection – shoes, apparel, and bags, is the collaboration line of ONITSUKA TIGER (ASICS),
the global sports fashion brand from Japan, and HIROAKI OHYA. The elegant collection consists of monotone items
with sophisticated silhouettes and it realizes a perfect harmony of sports and fashion.
For spring/summer 2006 two parties initially collaborated for the range of ONITSUKA TIGER x ASTROBOY BY OHYA sneakers.
http://www.asics.co.jp/pressrelease/2005-11-08.html (press release from Nov. 2005)
This time the collection consists of a variety of products: unisex apparel items, bags, shoes, and accessories.
The initial range, which will be released as the first part of spring/summer 2007 on September 8th,
will be in black colour – all items in fine black. The subsequent ranges with different colours
in same styles will follow as the second and third parts of spring/summer 2007. The S/S ’07 collection will be presented and retailed globally.
The jersey materials used in the 1970’s by ONITSUKA TIGER brand was revived for the launch of this new brand
and the ONITSUKA TIGER value is utilized and re-edited from perspectives that are characteristics of OHYA.
" Tin Age Atom "
ASTROBOY BY OHYA http://ja.tezuka.co.jp/ohya/ is a collaboration project of OHYA with TETSUWAN ATOM (Japanese) / ASTROBOY (English)-copyright: Tezuka Production,
applying to each item (varying from apparel items to music instruments, etc.) the motif of Japanese hero character loved by
all the Japanese population as the hero characterizes a positive image of love and courage.
Osamu Tezuka, the creator of Astroboy character, transmitted his ideology via his creation – comics. ASTROBOY BY OHYA,
a new form of expression created by OHYA based on the ‘messages’ of Osamu Tezuka, executes and communicates the world of Osamu Tezuka,
which is translated into the contemporary language through fashion with various products toward a large audience.
For spring/summer 2007 collection the old Astroboy figures in tin materials are revived – all in black.
There are apparel products such as jumpers and Aloha Hawaiian shirts, music instruments, and toys applying the character as motif.
The ‘Black ATOM (ASTROBOY)’ is blackened as if the brilliance of ASTROBOY character has been turned off intentionally.
The novel design seems like the attempt to slip the shadow of ATOM (ASTROBOY) into our everyday lives as a symbol that is synonymous with promising sense of future.
Moreover, the original design seems to be the presentation of beautiful collaboration phase of character and mode (fashion) united.
We hope you will enjoy the bold and elaborate conceptual works of ASTROBOY BY OHYA.
" Kick the Dress "
The word DRESS will remind us of fantasy accompanying various TPO, or beautiful shapes, and so on.
Yet is it sufficient that the possibility of dresses is to stand still at that standpoint - limited to the ideas?
The theme of OHYA’s collection for spring/summer 2007 is "Kick the Dress".
The idea signifies literally ‘Giving a kick to the dress’ – i.e. a concept of fashion breaking through the confines of mode and transmigrating objects into tangible goods/products.
The ball-shaped sphere suspended from the ceiling will be transformed into a dress/apparel item.
We do hope that you will experience not only the refreshing surprise of witnessing the essence of the object being changed
from a three-dimensional ball to 3D dress but also the invigorating sensation of hitting off the tendency of contemporary time pointing
towards sportive direction and at the same time beating the standardized world of creation.
---------- PROFILE OF HIROAKI OHYA ----------
December 1970 :
Born in Kumamoto, Japan
1992 :
Graduated from the Bunka Fashion College http://i-debut.org/bunka/
and joined the Miyake Design Studio
1996 :
Started OHYA brand as an independent designer
October 1996 :
Presentation of OHYA Spring/Summer 1997 at Paris Collection
5 seasons at Paris Collection
1999 :
Contract with Tezuka Production / launch of "ASTROBOY BY OHYA", collaboration line with Astroboy (Tetsuwan Atom)/Tezuka Production.
October 1999 :
Presentation of "ASTROBOY by OHYA" / "OHYA" Spring/Summer 2000 at New York Collection
Presentation of collections (shows: fashion shows and exhibitions) were
held in various cities: New York, Paris, Tokyo, etc.
Other than holding fashion shows there have been presentations in the form of exhibitions; for instance,
one of which is the collection titled “OHYA THE WIZARD OF JEANZ” displayed in various galleries and museums internationally as well as in Japan.
The collection consists of works in the form of actual books with the inner parts popping out and being transformed into clothes.
The collection was appraised as creation transcending the framework of fashion.
Spring/summer 2006 :
ONITSUKA TIGER x ASTROBOY BY OHYA collaboration sneakers
ICHIZAWA HANPU x ASTROBOY BY OHYA collaboration bags
September 8th 2006 :
Presentation of 4 lines at the EXPO BLK
ICHIZAWA SHINZABURO HANPU meets OHYA
ONITSUKA TIGER plus OHYA / OHYA plus ONITSUKA TIGER Spring/summer 2007
ASTROBOY BY OHYA Spring/summer 2007
OHYA Spring/summer 2007
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